In this piece, we’ll be exploring exactly how valuable a lead management system can be to your lead management processes as well as the effects of not using one. In actual fact, a lead management system should be viewed as a cost-saving service, as opposed to an expense. Here are a few reasons why…
Higher SMS and Email Costs
If you’re not validating data prior to sending you may be wasting a good amount of money due to dead or invalid data. We analyzed a clients campaign and found 1780 leads were rejected out of 70,000, by our validation services over a period of 4 weeks. If you remarket to this data each month this could cost you as much as £105 a month and £1260 a year. It pays to validate your leads!
Fines or Legal Action
It is illegal to call anyone listed of the TPS registrar (https://www.tpsonline.org.uk) or DNCR (https://www.donotcall.gov.au/) which can lead to heavy fines or legal action taken by the person affected. Running your data through our TPS and DNCR service ensures you are not affected.
Decreased Data Quality and Reputation
Trying to manage leads on a spreadsheet isn’t only a Tidus, long process it is also open to human error which can agitate clients and affect profits. Using LeadByte will save you time, increase your data quality and in turn, increase your reputation in the market.
Not using a lead management system kills your growth, there are only so many campaigns you can manage from a spreadsheet. Using LeadByte enables you to scale with ease which lets you get on with important stuff like locating more business.
May 2018 was an important date in the calendar regarding the general data protection regulation for anyone that operates in the lead generation market. We provide a platform that enables you to manage your leads in confidence and ensure that you have all the tools and support to stay GDPR compliant.
…and there you have it, a list of financial reasons regarding why you should be using a lead management system. Furthermore, we strongly believe in the try before you buy model which is why we always offer clients with a trial period. Call us on (+44 1244 344319) or request a demo to discover more about the platform.